B2B Exchanges White Papers

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7 Essential Metrics for Account-Based Marketing
sponsored by TechTarget
WHITE PAPER: Just because ABM requires long-term commitment from your teams doesn’t mean you have to wait to uncover real, measurable ROI from the program. Read this white paper for 7 essential metrics for ABM programs that will keep you and your teams on a track towards success.
Posted: 08 Feb 2021 | Published: 24 Oct 2019

TechTarget

Leading Educational Publisher Asks IIS to Re-Engineer the IT Backbone of the Order-To-Cash System
sponsored by IIS Technology
WHITE PAPER: This case study reveals how a leading educational publisher architected an order-to-cash (OTC) system capable of handling the demands of high order volumes and business growth.
Posted: 12 Nov 2013 | Published: 12 Nov 2013

IIS Technology

5 Ways Analytics Will Rock Your Sales
sponsored by Salesforce.com
WHITE PAPER: Access this whitepaper for 5 essential ways data can revamp your sales cycle, and how this translates to new revenue. Read on to ensure you are tapping all the resources at your disposal, and capitalizing on the proper channels for improved revenue.
Posted: 18 Nov 2015 | Published: 18 Nov 2015

Salesforce.com

BPM Patterns and Practices in Industry
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: This paper reviews common BPM adoption patterns and best-practices across different industries to illustrate the value of BPM.
Posted: 18 Sep 2012 | Published: 18 Sep 2012

Oracle Corporation UK Ltd

Optimize sales effectiveness - SAP CRM rapid-deployment solution for mobile sales
sponsored by Hewlett Packard Enterprise
WHITE PAPER: View this resource to learn how to get your essential customer relationship management (CRM) functionality quickly and affordably through a variety of mobile devices.
Posted: 26 Sep 2013 | Published: 31 May 2013

Hewlett Packard Enterprise

Using Marketing Automation to Increase Your ROI on CRM
sponsored by Marketo
WHITE PAPER: Many CRM systems lack an effective way to manage leads - that's where marketing automation comes in. In this resource, explore the benefits of a marketing automation tool, and learn how implementing marketing automation can increase your ROI on your CRM system.
Posted: 27 Jun 2013 | Published: 27 Jun 2013

Marketo

Data Integration for the Real Time Enterprise
sponsored by Informatica
WHITE PAPER: To succeed amidst global uncertainty requires business agility. In this white paper, learn about the many benefits of enabling a real-time enterprise, and better understand how, via data integration, you can maintain a competitive advantage by helping deliver timely and accurate data to your customers.
Posted: 26 Mar 2014 | Published: 31 Dec 2013

Informatica

Deal Management Mobilized: How the Best-in-Class Close the Sale Anywhere Anytime, with Any Device
sponsored by Oracle Corporation
WHITE PAPER: This whitepaper examines the concept of “mobile deal management”, taking a look at how carrying corporate-enabled mobile devices affects the success of sales personnel and the situation-specific capabilities that make the difference.
Posted: 16 Jun 2014 | Published: 16 Jun 2014

Oracle Corporation

Proactively Track and Maintain Assets to Keep Operations Running Smoothly
sponsored by Kony
WHITE PAPER: This white paper introduces a mobile application for Enterprise Asset Management (EAM) that offers a comprehensive and consolidated view into all inventory and the condition of resources, so that you can make informed decisions on capital and operational investments.
Posted: 30 Apr 2013 | Published: 31 Dec 2012

Kony

How to build a better sales team
sponsored by Oracle Corporation UK Ltd
WHITE PAPER: Access this white paper to find out how to leverage modern CRM technology, like social integration, to build a better sales team and deliver the results your business needs.
Posted: 11 Dec 2014 | Published: 11 Dec 2014

Oracle Corporation UK Ltd