EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
EZINE:
The battle for the right IT staff to transform businesses is changing and recruiters and job-seekers need to be clued up. In this issue, a Belgium-based recruiter gives the lowdown on tech job-seeking. Also read why Dutch beer brewer Heineken has replaced more than 60 different HR systems with SAP SuccessFactors as its central HR system.
EGUIDE:
Zuellig Pharma saw the lack of advanced analytics and trusted data platforms in the healthcare sector and built an offering to plug the gaps and help pharmaceutical companies enhance customer engagement. The platform has already helped one organisation better understand user behaviour and gain customer loyalty.
EZINE:
In this week's Computer Weekly, we examine the mingling of virtual and physical worlds and find positive applications and worrisome implications from augmented reality. We find out how to run a virtual hackathon during the pandemic – pizza still included. And we look at how to improve performance of your private cloud. Read the issue now.
EZINE:
In this week's Computer Weekly, we speak to Aston Martin Formula One's Clare Lansley to find out how digital transformation helps the team to move further up the F1 grid. We explore how automation and AI is helping businesses tackle rising costs and also look into the maturity of Industry 4.0 initiatives. Read the issue now.
EGUIDE:
Enterprise Content Management (ECM) has rapidly evolved as different forms of content have been introduced to the work environment. In this guide, find out how ECM works, why it is so important, the key components and benefits, and what to look for when choosing ECM software.
EZINE:
In this week's Computer Weekly, we assess the risks from Log4Shell, a new web software vulnerability described as "catastrophic". We look at SASE – secure access service edge – which is set to be one of the networking priorities for 2022. And some victims of the Post Office IT scandal are still waiting for proper compensation. Read the issue now.
EGUIDE:
In this eGuide we focus on all thing's workspace related. We dive into Google's new privacy settings, how the landscape of workspaces will look when the world of work fully returns and Google's new G Suite workspace overhaul.
ANALYST REPORT:
According to Gartner, vendors must demonstrate both "completeness of vision" and an "ability to execute" to be evaluated as a leader. Gartner's 2011 Magic Quadrant for Integrated Software Quality Suites evaluates IBM as a leader. Read the report to learn more.
EGUIDE:
Software as a service has seen a rapid increase in deployment since the pandemic. In this 15-page buyer's guide, Computer Weekly looks at the implications of its vast market, the issues it can cause through IT complexity and how to deal with SaaS governance.
