INFOGRAPHIC:
Staying with a legacy ERP system may be the right decision for a company, but many organizations must modernize their legacy ERP to stay competitive in their industry. Here's a look at the five "Rs" of modernizing a legacy ERP system and how to decide on the right approach.
RESEARCH CONTENT:
As account-based marketing (ABM) evolves, so too do the ways leading organizations implement it. In this research report, learn about successful B2B ABM practitioner experiences, successes, and struggles. Glean insight into ABM strategies, and explore the profile of a successful ABM program.
WHITE PAPER:
What is B2B intent data and how can it help your organization? Inside, get a crash course on B2B intent data. Learn how B2B intent data can help your organization glean actionable insights, and uncover top intent use cases today.
EZINE:
In this week's Computer Weekly, VMware users are facing licence fee increases after the acquisition by Broadcom, with education bodies worst hit – we talk to unhappy customers. Read the issue now.
WHITE PAPER:
Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
EGUIDE:
In this e-guide, read more about Citic Pacific Mining's success, the role of the CIO and chief digital officer at GE, and how Australia is planning to develop its digital competencies.
RESEARCH CONTENT:
We analysed 426 log files provided by the Philippines' Commission on Elections to objectively recreate what transpired during the 2016 elections. These log files were used to gauge the integrity of the Philippine AES using an AES Trust Model developed by this research.
WEBCAST:
Watch this brief video to hear from Barry Magee, Director of Business Intelligence at Citrix, as he recounts how the Citrix sales team quickly adopted TechTarget’s Priority Engine, and the benefits it helped them realize.
WHITE PAPER:
Read this research brief to understand why SiriusDecisions recommends operating demand creation programs that incorporate messaging and offers targeting the most critical roles within these buying groups, and how to avoid missed buying signals.
EGUIDE:
We take a look at the fundamental do's and don'ts of Customer Relationship Management. Including examples of how companies are utilizing it to their advantage and how to avoid making mistakes in the world of building bridges with your customers.
